Email Development

Email Development

Add These Two Innovative Email Layout Techniques to Your Toolbox

Chances are, if you’re reading this blog you know the challenges email developers face with finding adaptable email layouts. It therefore comes as no surprise that email developers are constantly trying to innovate on and perfect the layouts of their emails. In this blog, I’ll be looking at two innovative email layout techniques, their advantages …

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Drag-and-Drop Email Builders vs DIY Development: Pros and Cons

When it comes to building emails, you’ve got options. There are plenty of drag-and-drop email builders that let you plop standard blocks into place. There are also custom-coded email designs that usually require a developer to build them. Is one of these options better than the other? You’ve probably already guessed that the answer is …

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How to Format Email Code and Improve Efficiency

It may be true that so-called spaghetti code works, but it’s just not sustainable in the long run. Properly formatting email code will help make your development process a lot smoother. Solid code that’s easy for you and others to understand and edit is an important part of email development. When developing email code, there’re …

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How to Adjust HTML Image Padding and Spacing in Emails

How to Adjust HTML Image Padding and Spacing in Emails As an email marketer, there are few things more frustrating than pouring time and effort into crafting the perfect email campaign, only to find that the layout falls short of expectations. You eagerly preview your meticulously designed email, and to your dismay, you discover two …

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